Retail Merchandising students study promotion, design, buying, sourcing, brand development, marketing, management, distribution, and consumer behavior, all within the context of sustainability and social responsibility. The program offers two curricular concentrations to choose from: the apparel track or the general retailing track.
Students get access to a wide range of educational and career opportunities, including visits to international retailers, travel to foreign and domestic retail centers, and professional experiences such as study abroad and internships with national and international retailers.
Graduates of the program begin their careers in store or corporate environments. Entry-level positions include merchandising, marketing product development, distribution, store management, visual merchandising, buying, advertising, sales promotion, and human resources.